Tuesday, November 10, 2009

Facebook Hijacking???

(CNN) -- Hundreds of Facebook groups have been hijacked in recent days by users pointing out what they say is a weakness in how the social-networking site handles the administration of its groups.
By Tuesday morning, 286 groups had apparently been renamed Control Your Info and had a new message posted to their walls.
"Hello, we hereby announce that we have officially hijacked your Facebook group," the message reads. "This means we control a certain part of the information about you on Facebook. If we wanted we could make you appear in a bad way which could damage your image severly [sic]."
According to Control Your Info, when Facebook group administrators step down, anyone else can take over their duties -- giving them access to members' personal information, the ability to send messages to all members of the group and the authority to make changes to that group.
"For example we could rename your group and call it something very inappropriate and nasty like 'I Support Pedophiles' Rights,' " the message continued. "But have no fear. We won't."
Among the groups renamed "Control Your Info" on Tuesday were a "Twilight" fan group, supporters of a high school football team and patrons of a Virginia winery.
Facebook did not immediately respond to an interview request for this report.
The names of two Facebook users who have posted Control Your Info messages after group takeovers -- Janis Roukkos and Bella Roregit -- did not appear to have active Facebook accounts by mid-morning Tuesday.
A message on Control Your Info's Web site blamed Facebook for shutting down the group's fan page. Members of the group could not be reached for comment Tuesday.
The group, which offered only a YouTube account as contact information, disagreed with calling what it had done "hacking."
"This isn't some kind of scare tactics, nor is it a hack, it's a feature that can be used, and is being used, in bad ways," the post reads. "Remember, control your info! Also, this project is strictly not for profit and done for a good cause."
The group's site contains pages of tips on protecting social-network users' private information.
Not all members of the groups that were hijacked were taking the stunt in the spirit it was apparently intended.
"It's pretty inappropriate and [expletive] you hijacked a facebook group for Palestinian rights to selfishly promote your little conspiracy theory page," one user wrote. "I reported this to facebook and others should too."

Saturday, October 31, 2009

From the Top

Senators agree to extend home buyer tax credit

*****By STEPHEN OHLEMACHER (AP) – WASHINGTON — Senators agreed Wednesday to extend a popular tax credit for first-time homebuyers and to offer a reduced credit to some repeat buyers.The tax credit provides up to $8,000 to first-time homebuyers but is set to expire at the end of November. The Commerce Department said Wednesday that new homes sales fell 3.6 percent in September, and some industry representatives blamed uncertainty about the tax credit.Senators agreed to extend the existing tax credit for first-time homebuyers while offering a reduced credit of up to $6,500 to repeat buyers who have owned their current homes for at least five years, said Regan Lachapelle, a spokeswoman for Senate Majority Leader Harry Reid, D-Nev.The tax credits would be available to homebuyers who sign sales agreements by the end of April. They would have until the end of June to close on their new homes, according to a summary of the legislation being circulated among lawmakers.Senators were still negotiating the expansion of a separate tax credit that lets money-losing businesses get refunds for taxes paid in previous years, providing them with an immediate source of cash.Senators in both political parties were hoping to add both tax provisions to a bill that would give people running out of unemployment insurance benefits up to 20 more weeks of federal aid. The Senate could vote on the overall bill as early as Thursday, but lawmakers were still haggling over several unrelated amendments Wednesday evening.Popular bills like the one to extend unemployment benefits often attract amendments that would have a difficult time passing on their own.Republicans were demanding that they be given a chance to offer amendments to restrict federal aid to the beleaguered community activist group ACORN and on requiring that people receiving unemployment insurance be processed through E-Verify, an Internet-based system that employers use to check on the immigration status of new hires.Majority Democrats have refused to add the amendments.If the Senate passes the bill, it would go to the House, which passed a similar bill extending unemployment benefits last month. House leaders have also said they support extending the tax credit for homebuyers.Sen. Chris Dodd, D-Conn., has been negotiating for several weeks with Sen. Johnny Isakson, R-Ga., to craft an extended tax credit for homebuyers that would pass the Senate.Lawmakers didn't release a cost estimate for extending the tax credit, though similar proposals were projected to cost about $10 billion.Industry representatives said uncertainty about the tax credit is hurting new home sales. September's decline was the first since March.It takes 45 days to 60 days to close on a house, making it unlikely a sale made today would be consummated by the end of November, said Lucien Salvant, spokesman for the National Association of Realtors."Buyers right now have an incentive to hold off, not knowing whether the credit will be extended," Salvant said.About 1.4 million first-time homebuyers have qualified for the credit through August. The National Association of Realtors estimates that 350,000 of them would not have purchased their homes without the credit.The tax credit for money-losing businesses is a favorite among Republican lawmakers. Businesses could get tax refunds by using losses from 2008 and 2009 to offset taxable profits made in the previous five years. Under current law, they can only offset profits from the previous two years.The provision would help a variety of industries, including retailers, manufacturers and home builders, though it's expensive."It's clearly a way to put cash in the hands of some major economic players," said Clint Stretch, a tax policy expert at Deloitte Tax.A similar proposal that was ultimately dropped from the economic stimulus package enacted in February would have cost nearly $20 billion over 10 years. Lawmakers are working to reduce the price tag."Because everybody is so cash strapped, this is a good way to get refund when businesses need it for operating expenses," said Rachelle Bernstein, vice president and tax counsel for the National Retail Federation.

Friday, September 11, 2009

Not a Greenthumb...Me either...

Not all of us went to 4H or horticultural school for our degree. But I am quite sure that anyone can agree, entering a home or business that has plants definitely has a more homey and distinctive feeling...so...I though you may like this. http://lifehacker.com/5357488/five-hard+to+kill-houseplants-for-your-home-or-workspace?skyline=true&s=i

Matt

Tuesday, September 8, 2009

Mortgages'

Dear Valued Realtor,

5.375%, 30 year fixed, 30 day lock, 5.625% APR Conforming

5.375%, 30 year fixed, 30 day lock, 5.625% APR FHA

5.5%, 30 year fixed, 30 day lock, 5.75% APR USDA

Quote: You cannot escape the responsibility of tomorrow by evading it today

Best regards,

John Noto

Creative Financial Services of NC, LLC

948 N Main St, suite 2

Mooresville, NC 28115

Office: 704-663-1302

Fax: 704-746-3179

Cell: 704-746-4971

Monday, August 31, 2009

Mortgage News

From Andrea Kindley:

Market Comment - Week of August 31st, 2009

Mortgage bond prices fell last week pushing mortgage interest rates higher. The gains we had mid week were basically erased as stocks remained strong. The DOW rose despite continued signs the labor market remained weak. Fortunately there were news reports indicating the Fed may continue the purchase of mortgage bonds into 2010 in an effort to keep rates relatively low. The last thing the Fed and the housing sector need are higher rates. The Fed continued to purchase billions of dollars worth of mortgage-backed securities but even with that rates remained volatile. For the week interest rates rose about 1/4 of a discount point.

The employment report Friday will be the most important data this week. ISM Index data and revised productivity data may also move the market. Continued stock strength may also pressure rates.


Economic Factors
Economic Indicator
Release Date Time
Consensus Estimate
Analysis
Construction Spending
Tuesday, Sept. 1, 2009
Down 0.2%
Low importance. An indication of economic strength. Significant weakness may lead to lower rates.
ISM Index
Tuesday, Sept. 1, 2009
50.2
Important. A measure of manufacturer sentiment. A larger decline may lead to lower mortgage rates.
ADP Employment
Wednesday, Sept. 2, 2009
-246k
Important. An indication of employment. A larger decrease in payrolls may bring lower rates.
Revised Q2 Productivity
Wednesday, Sept. 2, 2009
Up 6.1%
Important. A measure of output per hour. Improvement may lead to lower mortgage rates.
Factory Orders
Wednesday, Sept. 2, 2009
Up 1.5%
Important. A measure of manufacturing sector strength. Weakness may lead to lower rates.
Fed Minutes
Wednesday, Sept. 2, 2009
None
Important. Details of the last Fed meeting will be thoroughly analyzed.
Employment
Friday, Sept. 4, 2009
9.5%, -225k
Very important. An increase in unemployment or a large decrease in payrolls may bring lower rates.

Recent Volatility

The recent volatility in mortgage interest rates on a daily basis has been escalated by the increased Fed purchasing of mortgage bonds in an effort to combat rising mortgage rates along with uncertainty about how it all unwinds. The Fed's goal of keeping mortgage interest rates relatively low in an effort to help the ailing housing sector of the economy has been a challenge. Analysts called the recent ramp up in purchasing "surprising" as amounts have exceeded recent averages. The Fed purchased almost $800 billion of mortgage bonds so far this year and has stated a goal of spending $1.25 trillion on the program by the end of the year.

Different Fed officials have come out recently with what could be interpreted as conflicting positions on the program. Richmond Fed President Lacker told reporters recently, "Whether there is a so-called cliff effect or any disruption due to discontinuous change in our purchases is up in the air." Lacker also indicated, "I will be evaluating carefully whether we need or want the additional stimulus that purchasing the full amount authorized under our agency mortgage-backed securities purchase program would provide." On a slightly different note Atlanta Fed President Lockhart indicated the Fed would probably extend the timeframe of MBS purchases beyond the end of the year. The remarks now leave many questions. Will the Fed spend all of the slated money? Will the purchases take place before the end of the year or will they extend into 2010? With so much uncertainty, even among Fed officials, mortgage interest rate volatility is likely. The good news is rates still remain historically favorable.



Tuesday, August 11, 2009

HEAT

Wow...From New Jersey right down to North Carolina...98 degrees and 95% humidity...the trees are now shaking in the wind...storm...your more than welcome!!

Thursday, August 6, 2009

So

Now School is rushing back into session and people are making their last minute moves to find accommodations before the bus has to pick up the kids...If you still looking, don't worry, there are plenty of properties on the market waiting for you to take a look!

Friday, July 17, 2009

Mortgage Info

From: Kelly Brynes Platinum Funding Solutions, Inc

Government Regulation Clogs the Pipes

It's no secret that many facets of lending and real estate have changed as a result of the credit crisis. In addition to tightened lending practices that resulted from rising mortgage delinquencies, Washington has been heavily involved in altering the way lenders do business today.

Two individual pieces of legislation impacting our business need to be taken into account when determining closing dates for purchase transactions.

Home Valuation Code of Conduct
The Home Valuation Code of Conduct (HVCC) went into effect May 1, 2009. Intended to shield appraisers from undue influence from loan officers and lenders, this legislation installed a "firewall" between those individuals directly involved in the origination of the loan from the selection of and contact with appraisers.

HVCC also requires that borrowers receive a copy of the appraisal a minimum of three days in advance of closing. Part of the kicker here is that "received" is considered, in effect, three business days after the appraisal has been mailed to the borrower.As HVCC requires a firewall between the originator and the appraiser, the time to receive an appraisal has increased, in some cases by as much as two weeks or more. While this may not always be the case, it is important to take into consideration when considering closing dates. Today, conservative closing dates are mandatory to properly manage expectations of all parties.

Housing and Economic Recovery Act
The Housing and Economic Recovery Act (HERA) amends and impacts several aspects of obtaining a mortgage, the disclosures required for borrowers, and the timing of their delivery. This impacts the minimum time required to close, and should any changes be made to a loan application that could impact the Annual Percentage Rate (APR), this could impact the closing date.

Other than paying for a credit report, lenders may not accept any additional fees from a borrower until four business days after disclosures have been provided to or mailed to a borrower. This has the potential to delay several aspects of the application process.

Finally, upon making application, a borrower is provided a Truth in Lending (TIL) statement, detailing the total expected costs that could be incurred over the life of the loan. Should anything change in the loan application that could change the APR by more than .125%, a new TIL must be reissued to the borrower a minimum of 3 business days before closing. Items impacting the APR could include a borrower accepting a higher interest rate than initially qualified by floating their rate at application, a change to the loan amount, a change in product, a change in closing date, and any changes to fees.

What Now?
While there is more we can discuss on the specifics of these legislative implications, I felt it important enough to let you know now that I would not recommend you write purchase contracts with short closing time frames.

I will be preparing additional information you can provide both your buyers and sellers to help explain the rationale behind not scheduling closing dates in advance of 30 days at a minimum and ideally not less than 45 days.

Thank you again for your business and if you have any questions, please pick up the phone and call me.

Monday, July 13, 2009

Mortgage News

Sent from Andrea Kindley

Market Comment - Week of July 13th, 2009

Mortgage bond prices had another volatile week with rates rallying midweek as the additional Treasury debt was absorbed well. Foreign demand for the shorter-term auctions was surprisingly strong while the longer-term auction was average. The US Treasury auctioned $963 billion of debt the first half of this year and is expected to offer $1.1trillion in he second half. Weekly jobless claims were not as bad as expected which didn't help mortgage bond prices. However, falling oil prices helped ease inflation fears and enabled mortgage bond prices to increase, which pushed rates lower. Oil was under $60/barrel last Thursday morning. For the week interest rates improved by about 1/2 of a discount point.

The consumer price index data Wednesday will be the most important data this week. Signs of inflationary pressures from any of the data releases will not bode well for mortgage interest rates.


Economic Factors
Economic Indicator
Release Date Time
Consensus Estimate
Analysis
Producer Price Index
Tuesday, July 14, 2009
Up 0.7%, Core up 0.1%
Important. An indication of inflationary pressures at the producer level. Lower figures may lead to lower rates.
Retail Sales
Tuesday, July 14, 2009
Up 0.5%
Important. A measure of consumer demand. A smaller than expected increase may lead to lower mortgage rates.
Consumer Price Index
Wednesday, July 15, 2009
Up 0.6%, Core up 0.1%
Important. A measure of inflation at the consumer level. Lower figures may lead to lower rates.
Industrial Production
Wednesday, July 15, 2009
Down 0.6%
Important. A measure of manufacturing sector strength. Weakness may lead to lower rates.
Capacity Utilization
Wednesday, July 15, 2009
67.9%
Important. A figure above 85% is viewed as inflationary. Weakness may lead to lower rates.
Fed Minutes
Wednesday, July 15, 2009
None
Important. Details of the last Fed meeting will be thoroughly analyzed.
Philadelphia Fed Survey
Thursday, July 16, 2009
None
Moderately important. A survey of business conditions in the Northeast. Weakness may lead to lower rates.
Housing Starts
Friday, July 17, 2009
Down 0.1%
Important. A measure of housing sector strength. Larger than expected decrease may lead to lower rates.

Fed Minutes

The Federal Open Market Committee decided in December of 2004 to reduce the lag time between the open market committee meeting and the release of the minutes from six to eight weeks to only three weeks. The minutes from the meeting have the ability to cause mortgage interest rate volatility because they provide more policy details than the standard post meeting release. Most importantly the minutes provide the Fed's complete economic analysis and the various opinions of individual Fed members. There is typically an overwhelming consensus among the members. However, there can also be dissension, which often causes uneasiness in the financial markets. The release often comes and goes without much uproar but keep in mind that if any of the text seems troubling to analysts you can see market volatility.

Remember that mortgage interest rates remaining historically favorable. Capitalizing on current levels is wise amid the recent economic instability across the globe. Inflation fears could be stoked with continued Middle East tension and hurricane season heading our way. Inflation, real or perceived, generally does not bode well for mortgage bonds and could cause rates to rise.


Friday, July 10, 2009

TGIF

The term, "TGIF" started in Akron, Ohio by no other than a disk jockey named Jerry Healy on the WAKR radio station. Now for almost 39 years the term has been used over and over.

So, I hope this for you today...Thank God It's Friday, and enjoy your weekend!

Matt

Wednesday, July 8, 2009

Summer

I hope all had a great 4th of July. As the summer heats up and the rain here in North Carolina has stopped, I have seen sprinkler systems turned back on and HVAC trucks running around everywhere!

Rentals are continuing to grow and if priced right are moving very quickly. Home sales and buyers are still taking more time on the market than we have seen in years.

Although, Lake Norman is still the best place I have ever lived. The lake has been busy with boats, the new movies coming out have the theaters packed, and last night I tried the new a newer resturant in Davidson called Sabi...worth trying!

Sunday, June 28, 2009

The Market

As we know...summer comes and people move...Rentals are hard to keep right now...houses are selling and many people want to look.

I have to say...We still need to stay realistic, Sellers are not bringing 20K to Closing...don't tell your buyers they will get the home for a unrealistic price. Buyers...get out of debt...and handle your finances to prepare yourself if you want to buy a home.

I do love to help, but I can only show you the way...you must make choices to move you in the right direction.

Saturday, May 30, 2009

Raves

The Lake Law Office in Mooresville

Thank you to Lynn Swanson (Paralegal) and Todd Farlow (Real Estate Attorney)...who stayed as my buyers and I sat til 640 pm last night waiting for the closing package to come...We closed at 724 so my buyers could get keys and move before the 1st.

That is good business!! Thank you Todd and Lynn!

Friday, May 15, 2009

Differences

So,

Back in Los Angeles this last week...and remembered how unique the homes are there...how each homes landscaping seems to be from jungles from across the world...how great it is to see a city again...then I went to an open house...1.3 Million...3 bedrooms 2 bath, it had been redone, but had .2 acre lot, and no garage!

How lucky I am to live in Lake Norman...and how fortunate I am to be in one of the best Real Estate Markets in the country!

M

Saturday, May 9, 2009

Los Angeles

So,

I left town...first time in two years...and stayed with my best friend in Los Angeles...another Realtor...He told me the funniest story I have ever heard...A buyer shows up as he was on Phone duty...they liked three houses in the Hollywood Hills and could only get an appointment to one...2 Million Dollar listing...they even had a prequal from Wachovia...Cash buyers, account showing 3.4 Million...Turns out the listing agent is the owner...So they are there...Listing agent is there...and they say lets write the offer...Wow...Great day on phone duty...Writes the offer in the house, sends them on their way to go get their check book, the office is sending out emails letting everyone know...Phone Duty...Rodney Just sold a house on Phone Duty...agents...you should be doing Phone Duty...Next day comes around...Buyers won't answer...never ever show back up...Omy...can you imagine...never, ever, ever...showed back up....I was rolling...I have not laughed that long for years...The giddy possibility of selling 2 million...and it was all a lie...

Saturday, April 25, 2009

life

Study without desire spoils the memory, and it retains nothing that it takes in.
- Leonardo da Vinci

Monday, April 20, 2009

Wow...All I can say is wow...

Non-Jumbo Loan Amount
$417,000 or Less
15 Year 4.625%
30 Year Year Fixed 4.75%FHA
7.75%USDA
5.00% Jumbo Loan Amount $417,001 and over5/1 ARM
4.50%7/1 ARM 5.00%10/1 ARM
5.625%15 Year Fixed 5.00%
30 Year 6.125%

Tuesday, April 7, 2009

From a lender...WOW

Mortgage Rates April 7, 2009

Rates are outstanding! Purchase business is WAY up and refinance business continues to be strong. Please give us a call if we can help you

in any way.

Jumbo Rates Loan Amount $417,001 and Higher

15 Yera Fixed 5.00%

30 Year Fixed 5.50%

10/1 ARM 5.75%

7/1 ARM 5.00%

5/1 ARM 4.50%

Non-Jumbo Rates

30 Year 4.625%

15 Year 4.50%

FHA 4.75%

USDA 5.25%

Thursday, April 2, 2009

quotes today

Remember, Ginger Rogers did everything Fred Astaire did, but backwards and in high heels. - Bob Thaves

Illegal aliens have always been a problem in the United States. Ask any Indian. - Robert Orben

The keenest sorrow is to recognize ourselves as the sole cause of all our adversities. - Sophocles

m

Monday, March 30, 2009

Right from Andrea Kindley-Mortgage Lender

Market Comment - Week of March 30th, 2009 Mortgage bond prices fell last week applying upward pressure on mortgage interest rates. The bond market got a shock from a surprise increase in new home sales, stronger than expected durable goods orders, and some stock strength. There were also concerns about the US dollar in general and dollar denominated securities as China expressed interest in substituting the yuan to dollar peg in exchange for a new international currency. Fortunately the Fed continued to come to the rescue buying mortgage backed securities in an effort to keep interest rates relatively steady and low. For the week, interest rates on government and conventional loans rose by about 1/8 to 1/4 of a discount point.
The employment report Friday will be the most important economic release this week.
Economic FactorsEconomic IndicatorRelease Date TimeConsensus EstimateAnalysisConsumer ConfidenceTuesday, March 31, 200928.0Important. An indication of consumers' willingness to spend. Weakness may lead to lower mortgage rates. ADP EmploymentWednesday, April 1, 2009Dow 648kImportant. A measure of employment. A larger decrease in payrolls may bring lower rates. Construction SpendingWednesday, April 1, 2009Down 2.0%Low importance. An indication of economic strength. A significant decrease may lead to lower rates.ISM IndexWednesday, April 1, 200935.5Important. A measure of manufacturer sentiment. A large decline may lead to lower mortgage rates. Factory OrdersThursday, April 2, 2009Down 1.3%Important. A measure of manufacturing sector strength. A larger decrease may lead to lower rates.EmploymentFriday, April 3, 20098.5%, -657kVery important. An increase in unemployment or a larger decrease in payrolls may bring lower rates.
Consumer ConfidenceThe Conference Board releases the Consumer Confidence Index on the last Tuesday of every month. The report details the levels of confidence individual households have in the performance of the economy. The data is derived from a survey of 5,000 households nationwide. The survey polls consumer opinions on current business conditions, their jobs, their incomes, and their future spending plans.
The consumer confidence index is significant in that it provides a precursor into consumers' willingness to spend in the months ahead. However, many analysts point out that willingness to spend does not always convert to actual expenditures.
Despite economic uncertainty, liquidity issues, and housing market weakness, American consumers continue to spend. However, many analysts question whether consumers can continue to buoy the economy, especially amid rising unemployment and tightening credit.
This week's release will be eagerly anticipated. Look for any variation from estimates to cause mortgage interest rate volatility. Signs of eroding consumer confidence could lead to improvements in mortgage interest rates. However, stronger than expected figures could spike rates higher.
With mortgage interest rates relatively low, capitalizing on current levels is recommended to protect against future volatility. Remember, mortgage interest rates tend to trend lower slowly, while increases tend to occur quickly. A cautious approach is necessary to protect from future market volatility.

Thursday, March 26, 2009

Not work...relationship...

I have come to a point...a point in my life...that I choose to be myself...I am a little cocky...not because of anything about my physical appearance, my personal life, or my stature in life. I am cocky because unlike most...I really, really strive to do my best at everything...know more than I am required, and feel privaledged that the ones in my past still call me. I am thankful for these things. I have moved across and around this country 8 times now...I choose to settle about 2 years ago...never thought that I would...and there are days that I want to leave all this behind and go do something, anything, just thrive on the change again...but I won't...because I choose to follow this path.

I pray for each one of you...you are created...if you put yourself down...you are putting down whoever you believe created you.

In the morning...get up...and speak out what you are thankful for...I know it sound silly...just do it.

M

Tuesday, March 24, 2009

Wow...mortgage rates

Rates are very attractive. Conforming rates all under 5.00% with the exception f the USDA Rural Housing 100% Financing Product and it is right at 5.00%,. Jumbo Loans are looking great10 and 15 year fixed rates in the 5.00% range and ARMS in the 5's as well. The 5 Year ARM dips below 5 to 4.75% WOW!!!! 30 Year money is still a bit pricey at 6.875%

Thursday, March 19, 2009

Buyer Article

How to Create Loyal Buyers by Cres McFall (SF South Bay)...I thought this was a pretty good article...thought I would share it...by the way...FHA Down to 4.75 today...time to lock!

How to Create Loyal Buyers by Cres McFall (SF South Bay)www.mcfallrealestate.net One of the phrases sometimes repeated by real estate agents is, "Buyers are liars." That comes from the frustration felt when a buyer-client buys something different from what the agent thought the buyer wanted, and sometimes buys it through another agent. How can we become so valuable to the client that they feel loyal? The following goes into some detail about how to interview buyers before you show them homes. Believe it or not, the interview connects you with buyers so effectively that they won’t even consider working with another agent. In fact if they have been working with other agents, they will adopt you as their only agent. We often hear clients say that they will know the right house when they see it. The "right house" is a vague concept that they can’t describe. This interview is the answer. The following is an extraordinary form of listening. It enables you to: Qualify the motivation of the buyers, Streamline the process of finding the right home. Build a healthy, trust-relationship
In a number of instances when this interview process has been followed, the agent has been able to understand clients’ needs so thoroughly that the agent could narrow the choices easily, and occasionally sell the first house shown. One woman exclaimed, before they even entered the house, that the agent had, "climbed into their head." This was not luck. Master this outline. You can know where the bulls-eye is and hit it. There are 3 qualifying steps: What will they buy? Will they buy now? Will they buy from me? This first step involves a series of questions that uncover your clients’ attitudes and feelings about their future home. These questions follow a pattern that enables you and your clients to move beyond the superficial and obvious and to reach the heart of their desires. Begin with open-ended questions. For example, "Describe your next house," or "Tell me about your dream home." Don’t be tempted to ask specific questions such as "how many, where," etc. The objective is to allow your clients to explore their own thoughts about a home. Sometimes couples surprise each other in this process, because new ideas surface. Watch for words that are emphasized or repeated. TAKE LOTS OF NOTES! Nod your head, make listening noises and keep still. (I know that’s difficult!) This listening may take an hour or more. To further open up the thinking process, ask modified open-ended questions. These sound like "Tell me more about [whatever they have mentioned]." The process is called "layering down." When they look off into space as they describe something, you’re on the right track. They are envisioning the enjoyment of some aspect of their new home. You don’t want to rush this process. Continue to stoke it and stoke it and stoke it until you have plumbed the bottom. As your clients talk about their future home, they will talk mostly about "features" (big yard, one story, 4 bedrooms, etc.). Here is where you demonstrate a superior ability to understand them. People do not buy features. They buy the benefits derived from features. So the next step is for you to translate these features into benefits. The next part of the interview is to ask, "What does having [a feature] mean to you?" or "Why is [a feature] important to you?" Work through the more prominent features. Listen for the benefit behind the features. I memorized these benefits so I could easily teach them to others, but the essence of the idea is to understand that features are the superficial expression of the benefits. It isn't suggested that you talk about "benefits" to your client. Just be aware of them. There are only 14 benefits derived from owning anything. Here are the benefits: Aesthetics Comfort Convenience Economy Education Entertainment Health Love (romance) A spouse or partner will sometimes buy to please the other one. Prestige Privacy Recreation Safety Security Self-actualization. (could be a work bench in the garage, a rose garden?) If a client mentions that they would like to have a big back yard, the translation may reveal that what they really desire is privacy, or a place to garden (self-actualization), or the aesthetics of a view. While most agents would run out looking for a big back yard, you know that their real desire is to have the derived benefit, even with a small yard. You can apply this to even the most mundane elements of a home, such as a dishwasher, separate dining room, 2 car garage, etc. This first step of discovering what your clients are feeling about their next home may take an hour or more, but it can save you many hours of searching and/or frustration. Since the essence of our work is building relationships, this is a priceless opportunity. You become a trusted friend in the process. Your clients understand more than ever before what is important in their new home. Your notes will tell you which 3 or 4 benefits are the most important to your clients. Explain that every home purchase involves compromises and that they have indicated that some things are not to be compromised. Ask, "If I locate a home that has [benefits: one, two and three], are you prepared to buy it?" This may seem like an aggressive question on paper, but when you have gone through Step I thoroughly, you will have a solid relationship with your client that allows you to ask for this commitment. They will feel that you understand their desires better than anyone before, even better than they understood themselves before the interview. If the answer to Step II is yes, the next question secures the client relationship. Explain, I work with only a few clients at a time so that I can devote my time and energy to serve them well. In order to justify that commitment, I need to ask you to make a similar commitment to me? "Would you be willing to work only with me?" Most often they are totally sold on you and can say yes easily. If there is another agent in their thought, you may want to add, "for a period of 2 weeks." If they don’t want to commit, move on to the next client. As I mentioned at the beginning, I have used this interview process many times, and found it so effective that sometimes I have been able to show my clients one house, point out to them that it satisfies [benefits: one, two and three], and they buy it. Review: Ask lots of open-ended questions and listen, listen, listen. Ask clients to tell you more about [their answers.] Summarize the big three benefits and ask for a commitment to buy. Explain that you make a total commitment and ask them to commit to you.May you have much success with this interview process! And speaking of loyal buyers you also want to recommend to them a home inspection company they can trust to even further their loyalty to you. And you also want an inspection company that won’t scare your clients. We can do both of these!!

Monday, March 9, 2009

In Consideration

Of the times that we as Americans are facing...I would like to extend to you that you wake up and write the things you are thankful for...It is too easy to become what the media is telling us where we are...the media does not dictate our fate.

M

Monday, February 16, 2009

Finally an Investor Incentive

100% INVESTOR FINANCING10 Properties Per InvestorStarting March 1, 2009

INVESTORS GET READY
EDC Capital Partners is pleased to announce that effective March 1, 2009 Fannie Mae will now allow qualified borrowers to have up to ten (10) financed properties. In today's market, there are a record number of bank owned properties available and a large supply of motivated sellers that present great opportunities to invest in real estate. EDC is assisting qualified borrowers purchase investment property everyday! EDC is eager to consult and mentor our clients, whether they are new or seasoned investors, regarding their real estate investment transactions. EDC can help you take advantage of the current real estate market - don't let this great opportunity pass you by! EDC Capital Partners is your source for 100% financing on investment properties. If you would like to learn more about our programs or to get pre-qualified for an EDC loan today, click here.

FANNIE BACK TO 10 PROPERTIES!
Effective March 1, 2009 Fannie Mae will allow investors to own up to ten (10) financed properties based upon borrower eligibility requirements. This is a much anticipated and welcome change to regulations that temporarily sidelined seasoned investors who owned more than four (4) financed properties. Fannie Mae returned to the ten (10) property limit because experienced borrowers will play a key role in the housing recovery. This change in Fannie Mae regulation will allow investors with 4+ properties to resume purchasing property for investment or resale. The goal of this change is to help stimulate the current housing market and in turn help stimulate the overall economy. Now is the time for real estate investment! EDC is ready to service investor rehab loans for investors who currently have four (4) or more financed properties. Now is the time when millions of dollars will be made! Now is the time to take advantage of the loosening of regulations! DO NOT LET THIS OPPORTUNITY PASS YOU BY! To read about the new Fannie Mae guide lines please click here.
If you would like to learn more about our programs or to get pre-qualified for an EDC loan today, click here.

Sunday, February 15, 2009

Stimulus Package

This article came through today...

Dear Fellow REALTOR®,

Here's our take on the Stimulis Bill and Treasury announcements made this week. We look at the Stimulis package AND the Treasury's package holistically, in compliment with each other - mostly because that's how the Obama team is looking at it. Your representatives, the NAR Board of Directors, asked us in November to do 4 things (with an unspoken but clearly understood mandate to PRESERVE what we already have). Here they are: 1) get loan limits raised for high cost areas, 2) make the $7,500 tax credit NOT a loan, 3) try to find ways to push interest rates down (which are higher than they should be due to systemic risk right now) by 200 basis points, and 4) help provide solutions to the foreclosure/short sale problem.

So here's what we have achieved: 1) the loan limits will be raised to $727,000 in high cost areas, 2) the tax credit will be raised to $8,000 with NO payback [a true credit], 3) interest rates have come down 125-150 basis points, and 4) the bill has over $50 billion in it for foreclosure mitigation, with Geitners Treasury plan signaling that the second half of TARP and TALF will be used to mitigate foreclosures through a government guarantee, drive down interest rates by buying another $200-300 billion of mortgage paper from the GSES's thereby freeing them up to do the same with new mortgages, and Fannie has just agreed to lift the cap of 4 investment properties eligible for loans and raise it to 10.

In addition, we preserved what we have - which some tend to forget is always on the table when these negotiations start up again - mortgage interest deductability, real estate tax deductability, and the $250,000/$500,000 cap gains exclusion (an overall package worth more than $100 billion and for some a very attractive funding source for their pet projects).

We did make a run at the $15,000 credit -- and we would have loved to have gotten that or the Homebuilders $22,000 credit idea as well as their 5 year loss carryback deal, but they were considered too rich for this program. What it did do though is totally take the debate off of whether a tax credit should be reinstated at all (it expired last year) and whether it was a true credit or a repayable loan, and kept the conversation on how much it should be. It also kept the debate off of 'what we are willing to give up to get a $15,000 tax credit' and kept the debate again, on how much it should be. It's pretty hard to complain when they give you what you ask for and you lose something you never had.

While we study the Treasury specifics on their major role in providing the rest of the housing solution -- there is much more to come and we are working diligently with the Administration to help 'unclog the pipeline' and get capital flowing into housing again.

Sincerely,
Charles McMillan Signature
Charles McMillan, CIPS, GRI
2009 NAR President

Rentals

I am absolutely stunned by the amount of interest in my rental listing right now. The market has turned, but also the economy. It is simply amazing to watch people right now, making wise decisions, cutting expenses and, getting ready as we don't know what is to come. I am usually an optimist, but I am proud of those who are taking a serious look at reality in America today.